Celebrities Face Lawsuit Over EMAX Token: Unfair Crypto Promotions & Ethical Concerns Debated

A class action lawsuit against Kim Kardashian and Floyd Mayweather resumes, alleging improper promotion of EthereumMax (EMAX) token. Judge Fitzgerald revived “unfair competition” claims, emphasizing that undisclosed paid promotion of crypto tokens is an “unscrupulous and thereby unfair practice.” The case highlights ethical concerns and potential dangers associated with celebrity-endorsed cryptocurrency projects.