Assassin’s Creed Smart Collectibles & The Evolving NFT Market: Opportunities and Challenges

Assassin’s Creed is launching customizable “smart collectibles” featuring digital and physical components. These collectibles include a 3D-printed cube with a character figure and a Polygon-based NFT “Digital Soul” for proof of ownership. An embedded near-field communication (NFC) chip and companion app allow users to access achievements and earn rewards.