Apple Pay Boosts Web3 Gaming Accessibility: STEPN and the Future of M2E Apps in App Store

Futuristic cityscape with Web3 gaming elements, neon lights and holographic designs, sun setting in the background, people using smartphones with Apple Pay symbols, energetic vibe, blockchain elements woven subtly into the architecture, triumphant atmosphere, user achievements displayed prominently, hints of the STEPN world, dusk lighting accentuating optimism.

In an effort to improve accessibility and expand its user base, the Web3 Move-to-Earn (M2E) game STEPN recently announced the integration of Apple Pay as a fiat onramp for in-app purchases. This Australia-based company aims to remove the need for users to leave the application and rely on external marketplaces for transactions involving its digital assets. This development comes on the heels of another prominent play-to-earn gaming app, Axie Infinity, announcing its availability on Apple’s App Store, suggesting a possible shift in Apple’s attitude towards blockchain-based mobile games.

The implementation of Apple Pay as a smooth payment solution is designed to eliminate the obstacles users encounter when buying and selling digital assets. This integration provides greater ease of use, enabling users to take advantage of their conventional debit and credit cards linked to Apple Pay. By streamlining the transaction procedure, STEPN expects a more engaging and accessible experience for its growing community.

Furthermore, STEPN has introduced a new feature called the “Badges & Achievement system” exclusively for iOS users. This improvement enriches the gaming experience, providing incentives and rewards to users as they progress through the game. Yawn Rong, co-founder of Find Satoshi Lab (FSL) — the Web3 development studio behind STEPN — expressed his belief that this is a significant step towards onboarding the next 100 million users to Web3 technology.

In the past, Apple’s policies regarding in-game asset transactions have been perceived as unfriendly by some industry participants. The tech behemoth’s demand for app developers to share 30% of transaction revenues has sparked controversy. However, the recent approval of blockchain gaming apps on the App Store has led market speculators to predict a resurgence of interest in the once-popular M2E app, STEPN.

The blockchain app’s monthly active user count had experienced a sharp drop after reaching over 700,000 users in May 2022 but now stands at approximately 23,000. Despite this, Apple’s coveted endorsement has fueled anticipation of a revived user base and heightened engagement, prompting a rise in the price of STEPN’s native cryptocurrency, GMT.

Following this crypto news, STEPN’s GMT token price has spiked over 8% within a few minutes. At the moment, the GMT token is trading at $0.2828, representing a 2.19% increase over the past 24 hours.

With the integration of Apple Pay and more blockchain gaming apps becoming available on the App Store, the future of Web3 technology in mobile gaming appears promising. However, it will be essential for companies like STEPN to maintain their commitment to user satisfaction and security, as the industry continues to evolve. Nonetheless, the potential for blockchain technology within gaming remains high, and we may soon see even more advancements in this realm.

Source: Coingape

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